Consider these 5 Things Before Hiring an SEO Vendorseo | 23 March 2020 Reading Time: 2 minutes
While hiring an SEO vendor, you need to keep certain things in mind. Many of them offer unrealistic expectations, and you shouldn’t be falling for them. You need to stay away from these vendors who offer false claims! There are lousy SEO firms that offer unrealistic promises, use weird and shoddy methods that does more harm than good.
Good SEO matters and it does make a difference in your business. With the right SEO Services, you will be able to drive better search results and get more traffic to your website, without using any unethical trickery. When hiring your first SEO vendor, these are the things you should consider:
1. SEO guarantees are often unrealistic:
If an SEO firm is offering you ‘top 10 search results on Google,’ then don’t look back and just run. This isn’t realistic. The fact that ranking on the top spot on Google is near impossible, especially when it comes to popular and competitive search keywords. SEO is a slow process, and it takes a lot of time to climb the ladder on Google. Therefore, do not expect the results to show up overnight, and do not trust anyone who tells you they can do it.
2. It’s a slow process:
SEO isn’t something where you flip a switch, and the results pour in. It is an ongoing process where the results show up only after a certain time. There is a need for constant site tweaks, and you will have to adjust your SEO strategies now and then, then wait for the results to show up on Google. It’s like planting seeds in a garden – you sow the seeds and see which ones sprout and grow, then tend the garden over time to maintain the progress you’ve made. Since Google’s algorithm is continually changing, your SEO strategy needs to adapt to it constantly.
3. Don’t worry about keyword density:
Some SEO vendors will get you to rewrite the content of your website in a way that a robot can read it, focusing more on keywords within the overall text. With this, after a certain point, your entire text will sound too robotic, and keyword density will seem ridiculous! It will change the voice and flow of your content, and it will lose the essence. Keyword density might have mattered a decade back, but now, Google has grown smarter and values more on the content offered to the people. Google now focuses more on the quality of the content than just keyword density.
4. Quality links over quantity links:
SEO is all about getting a lot of links back to your website. Many even pay for wrong links from dark corners of the internet to get the rankings high. But the truth is, low-quality links is a loser’s game. It is better to build good quality content that people will want to read and share and work harder towards getting a few useful links from sites with high DA. Google judges you by the company you associate with. Low-quality sites linking to your website will cause your results to suffer.
5. Google ads for quick results:
Google ads work; that’s why Google gets most of its revenue from paid search ads. You need to have the will to experiment and learn to get better results.
For the best results, please stay away from shoddy SEO vendors and Hire SEO Experts. Our dedicated team, decade’s worth of experience and fantastic strategies is all you need. Learn more about it on our website or give us a call right away.