Drawing traffic to your website can be difficult task, especially when you have spent a lot of amount for using various tools. You need to take into account important factors that determine the success of your website. You just cannot draw traffic from any random visitors who is not interested in your website. What matters to you are genuine visitors who are looking for some useful information, searching for a particular product/service. Most of the times, an SEO expert uses all the techniques that they think would boost the ranking of website and make it more visible. This is wrong. A most common trait of a successful SEO consultant is that they identify the technique, which would benefit the website and promote its traffic. Here are some of the new SEO techniques of 2014 that will help you to draw traffic to your site.
Longtail keywords: Using long tail keywords in blog posts can improve traffic and performance of your website. If your website does have a blog section yet, then you needs to create one. Include competitive keywords in the blogs which will help you to rank better on search engines and you will see improved traffic results in no time.
Create a company Blog: A blog is an incredible secret weapon for startup founders. Not only is it a place where you can begin to grow a following without having a completed product to offer, but it’s also a place where you can build your brand, test ideas, get user feedback, and engage your future customers in a conversation that will get them invested in your brand and help you create a better product for them.
Guest blog posting: Guest blog posting is writing or publishing an article on someone else’s website or blog. Bloggers need good content. By being a good blogger you can build relationships with other bloggers. Bloggers make up for a large percentage of conversations happening on the Internet, especially on social media sites like Facebook and Twitter. They can be tremendously influential. Which makes them good friends to have. The host blogger must include a link to your blog in the post somewhere (usually at the beginning or end). Over time, these backlinks will raise the value of your blog to search engines, making your content easier to find via Google, Yahoo, Bing, and others.
Producing quality content: Every SEO that you meet will agree without doubt that content is the king. Website content matters the most when you want to attract maximum visitors. It delivers insights into your website information
Link building: Links on the Internet form a relationship between pages and sites that are hugely important to both search engines and marketers. Search engines, like Google, use links to crawl the web, discover new pages, calculate the popularity of those pages, and also determine the relevancy of results to a searcher’s query. Link building can be hugely beneficial for Search Engine Optimization, it’s important to stay up-to-date on the latest practices. A solid linking strategy includes creating a good site and interesting content and actively pursuing linking opportunities from other people or sites.