How to improve Blog Post for SEOSEO Services | 20 July 2020 Reading Time: 2 minutes
If you have a blog, chances are you already know the importance of blogging for business. But did you realize there are certain factors that you need to optimize in your blog to make it more search engine friendly?
If you do not have SEO Services in place, you might be missing out on a vast potential of your blogs. Many bloggers fail to optimize their blogs and end up not taking advantage of what their blogs have to offer. The majority of the businesses fail to update their blogs on a regular basis too! Providing fresh, relevant content and performing necessary blog optimizations can help take advantage of many benefits. Here are several ways to optimize your blog:
1. Thorough Research:
On-page optimization relies on your keyword research. When you are providing valuable content, chances are you might be adding these keywords naturally without realizing it. However, you can make use of tools and techniques to find relevant keywords for your blog that you may not have considered. Google Adwords and SEMrush offer great tools to find your keywords and even get some insight into your competition.
2. Utilizing Keywords:
After gathering the necessary keywords, it is essential to place them in your blog where they will make the most impact and help search engine crawlers to index your content. You should include keywords in:
1. Your title
2. Headings and subheadings
3. Introductory sentences
4. Concluding paragraph
5. Anchor text
6. Title tags and meta descriptions
Do not engage in keyword stuff as your website might end up being penalized by Google.
3. Image optimizations:
When a photo is being uploaded into your blog, make sure the keywords are included in its file name. Also, do not forget to fill out the alternate text field with a brief description of the photo along with the keyword.
4. References and links:
When you mention another blog or article in your blog post, make sure you’re including a link to the information you are referencing. If you follow this blogging etiquette, you may find yourself lucky to get a link back! Quality links are a valuable commodity for any site looking to rank higher in search engine results pages.
5. Opportunity to subscribe:
Prominently placed RSS or feed subscription buttons offering your audience a chance to subscribe to your blogs will help improve the performance of your blog. This will allow your followers to get instant notification of your latest blogs without having to check your website for new posts manually.
6. Social media inclusion:
Make the full use of social media platforms like Facebook, Twitter, Google+, and other sites to create connections with potential and current audiences. Make use of these social media networks to promote your blog and extract more web exposure for your blogs. Using various internet tools, you can make posts links to your latest blogs on these networking sites and even schedule them for a future date.
These simple techniques will encourage higher rankings in search engine result pages, increase in web traffic, and even help in customer conversion rates. We at ValueHits have been in the field of SEO for more than a decade, and we offer the Best SEO services in India. To know more, give us a call for a free consultation.