SEO Results Take Time and Here’s Whyseo | 13 January 2020 Reading Time: 2 minutes
The most essential and useful investment a company can make is to optimize its website for search engines. It ranks amongst the top ROI producers when compared to all platforms. There’s a vast diversity in marketing tactics, but still, SEO manages to stay on top of all tactics. The reason SEO remains to be an integral part of most marketing plans is because of its one unique aspect – timing!
Unfortunately, SEO takes time for results to show up. It takes a while before the results produced are direct and measurable. In fact, SEO results take around 4-6 months, sometimes up to 12 months to show up. Other marketing efforts, like PPC, can relatively generate quick returns. These marketing tactics can yield results almost instantaneously. Direct mailers and some forms of ads also find fast returns.
So why does SEO take so long?
1) Game plan:
When a company needs assistance from an SEO Agency, there emerges a need for developing a game plan. After auditing the site, you get a clearer picture of issues and problems that persist currently and then you can analyze the amount of time required to fix these errors, and optimize those individual pages. The scope of this effort varies from every website to a website. So, there isn’t a set period for all businesses when it comes to SEO optimization.
One of the significant factors that affect SEO results is because of the competition faced by the business. In the majority of the cases, the competition is actively engaged in working on their SEO as well. While the effort required to overpower your competition varies, the goal of being ranked on the first page becomes a moving target. To determine when you can overtake your competition, you need answers to two questions:
1. How fast is your competition moving along with their strategy
2. How long will it take to catch with your competition based on budget allocated currently for SEO
Unfortunately, the changing algorithm and the quality of the content produced affect the SEO results. Your competition will be having the upper hand with their SEO, therefore, for your SEO results to show up, it will take some time, and any SEO consultant will agree to this.
3) Accumulation process:
SEO has genuinely being a process of accumulation. Regular updates on content, link acquisition, and on-site optimization are some things search engines want to see on a regular basis. This is how trust is built, and you get rewarded with better visibility. This is the reason there’s a need for monthly SEO services, which is the key to success. Keeping a targeted approach to ensure that the things are in line with the strategy helps to build good faith with search engines. Once the foundation is built, it becomes easier to see the results.
4) Taking it slow:
At the end of the day, SEO’s success is a gradual climb. It requires consistent effort, building up gradually and gradually increasing momentum over a period of time. However, once you make it to the top through all your efforts, the results become worthwhile. Your online visibility will have a significant impact on your business, help you generate quality leads and keep growing for the years to come.
If you need help with SEO, you can come to us at ValueHits – a dedicated SEO company. We strive to achieve results and have been doing so for the last decade. Call us for a consultation.